{"id":6526,"date":"2025-07-31T19:22:40","date_gmt":"2025-07-31T11:22:40","guid":{"rendered":"https:\/\/paparazzi.com.my\/?p=6526"},"modified":"2026-02-03T08:22:08","modified_gmt":"2026-02-03T08:22:08","slug":"mifb-2025-returns-with-future-ready-focus-on-the-evolution-of-trends-in-fb","status":"publish","type":"post","link":"https:\/\/paparazzi.com.my\/newthemepaparazzi\/2025\/07\/31\/mifb-2025-returns-with-future-ready-focus-on-the-evolution-of-trends-in-fb\/","title":{"rendered":"MIFB 2025 Returns with Future-Ready Focus on the Evolution of Trends in F&amp;B"},"content":{"rendered":"\n<p class=\"has-medium-font-size wp-block-paragraph\"><em><strong>Malaysia\u2019s Premier F&amp;B Trade Show Gears Up to Tackle Industry Transformation with Bold New Programmes and Global Thought Leaders<\/strong><\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-content\/uploads\/2025\/07\/image-44-1024x512.png\" alt=\"\" class=\"wp-image-9966\" srcset=\"https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-content\/uploads\/2025\/07\/image-44-1024x512.png 1024w, https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-content\/uploads\/2025\/07\/image-44-300x150.png 300w, https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-content\/uploads\/2025\/07\/image-44-768x384.png 768w, https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-content\/uploads\/2025\/07\/image-44-600x300.png 600w, https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-content\/uploads\/2025\/07\/image-44-24x12.png 24w, https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-content\/uploads\/2025\/07\/image-44-36x18.png 36w, https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-content\/uploads\/2025\/07\/image-44-48x24.png 48w, https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-content\/uploads\/2025\/07\/image-44.png 1146w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>KUALA LUMPUR,<\/strong><strong> 22 <\/strong><strong>JULY 2025 \u2014<\/strong> With the theme <em>Future-Ready F&amp;B: Serving the Evolution of Trends<\/em>, the <strong>Malaysian International Food and Beverage Trade Fair (MIFB)<\/strong> is set to return from <strong>30 July to 1 August 2025<\/strong> at the <strong>Kuala Lumpur Convention Centre<\/strong>. The event will bring together <strong>12,000 trade visitors<\/strong>, <strong>500+ participating companies<\/strong>, and <strong>50+ countries and regions<\/strong>, making it <strong>ASEAN\u2019s premier gathering for F&amp;B professionals<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Spotlighting cutting-edge innovations transforming how food is produced, packaged, and consumed, <strong>MIFB 2025 <\/strong>is a must-attend for trade professionals, entrepreneurs, and lifestyle brands. The event will be officiated by <strong>YB Datuk Chang Foong Hin, Deputy Minister of Plantation and Commodities<\/strong>, and features programmes like the <strong>MIFB <\/strong><em>Knowledge Hub<\/em>, <strong>MyFoodTech <\/strong>showcase, <strong><em>Wine, Spirits <\/em><\/strong><em>&amp; <\/em><strong><em>Beer Showcase,<\/em><\/strong> <strong>Malaysian Caf\u00e9 Expo<\/strong> and <strong>Halal Certification Workshop<\/strong>, designed to spark industry dialogue and empower F&amp;B players for future growth.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">At the heart of <strong>MIFB 2025<\/strong> lies a bold vision for the future of food, framed through three key pillars: <em>Smart<\/em>, <em>Sustainable<\/em>, and <em>Scalable, echoed through its dynamic <\/em><strong><em>Knowledge Hub<\/em><\/strong>. These themes underscore the <strong><em>Hub\u2019s<\/em><\/strong>, and the overall event\u2019s commitment to driving industry progress through technology, responsibility, and resilience. To deepen industry insight and spark meaningful dialogue, the <strong><em>MIFB Knowledge Hub<\/em><\/strong> will once again take centre stage. This series of high-impact sessions brings together global thought leaders, researchers, and seasoned professionals to discuss the forces shaping tomorrow\u2019s food landscape. Topics include the integration of artificial intelligence in food production, and the innovations in cold chain logistics to support food security. Free for registered attendees on a first-come-first-served basis, these sessions are designed to bridge the gap between aspiration and implementation, offering both strategic and tactical value.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The sustainability focus is equally robust. In response to <a href=\"https:\/\/www.innovamarketinsights.com\/trends\/top-food-trends-2025-in-asia\/\">growing consumer expectations for ethical, low-impact consumption<\/a>, the <strong><em>Knowledge Hub<\/em><\/strong> will be highlighting solutions that support environmental stewardship, social responsibility, and circular design. From zero-waste packaging, cold-chain shipping systems, and plant-based alternatives to supply chain transparency and responsible sourcing, the event will champion F&amp;B models that nourish both people and the planet.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Meanwhile, the scalability of these innovations will be a focal point for both local enterprises and regional players seeking growth. The event will present practical, adaptable technologies and business models that enable small and medium enterprises (SMEs) to expand without compromising quality, integrity, or sustainability. <strong>MIFB\u2019s <\/strong>emphasis on accessibility and market-readiness reflects the broader need for F&amp;B businesses to remain agile amid shifting economic and environmental conditions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Beyond the business conversations, <strong>MIFB 2025<\/strong> also celebrates the culture, creativity, and craftsmanship that underpin the F&amp;B world. The <strong><em>MyFoodTech <\/em><\/strong>zone will spotlight breakthrough technologies spanning processing, logistics, and packaging. Simultaneously, the <strong><em>Halal Certification Workshop &amp; Clinic<\/em><\/strong> will provide a practical pathway for local and international F&amp;B entities to better understand and navigate Malaysia\u2019s halal certification process\u2014an essential component for market access in both domestic and international contexts.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Adding a culinary flair to the programme, <strong>MIFB 2025<\/strong> will also feature live culinary demonstrations, <em>Gastronomic Sensory Hub<\/em>, by some of Malaysia\u2019s most celebrated chefs, including <strong>Chef Ikhwan<\/strong> and the award-winning <strong>MalaysiaPCA National Culinary Team<\/strong>. Showcasing talent from top institutions and hotels, these chefs will bring international flair, technical mastery, and creative excellence to the event stage.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Coffee lovers can look forward to the return of the <strong>Malaysian National Coffee Championship (MNCC)<\/strong>, hosted live during <strong>MIFB 2025<\/strong> in partnership with the <strong>Malaysia Specialty Coffee Association (MSCA)<\/strong>. Now in its tenth inning, the championship will unite top baristas, brewers, and coffee connoisseurs in a celebration of Malaysia\u2019s vibrant caf\u00e9 culture.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Another standout activation at this year\u2019s event is the launch of the <strong><em>Wine, Spirits &amp; Beer Showcase<\/em><\/strong><em>, <\/em>in partnership with <strong>Crafted<\/strong>, designed to cater to wine professionals and enthusiasts seeking a deeper understanding of viticulture, tasting techniques, and regional varieties. This immersive experience adds a refined touch to the show\u2019s already diverse offering.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Whether you are an established industry player or an emerging entrepreneur, <strong>MIFB 2025<\/strong> offers a powerful platform to connect, learn, and grow. As the food and beverage industry navigates a period of profound transformation, <strong>MIFB <\/strong>stands as a beacon for collaboration, innovation, and sustainable progress. With its forward-looking agenda and international appeal, <strong>MIFB 2025<\/strong> is a must-attend event for those who want to lead the future of food.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For more information and to register, please visit<a href=\"https:\/\/mifb.com.my\"> https:\/\/mifb.com.my<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>About MIFB<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Organised by Constellar, the<strong> Malaysian International Food and Beverage Trade Fair <\/strong>(MIFB) stands as Malaysia&#8217;s premier food and beverage trade event, dedicated to facilitating connections at every stage of the supply chain to connect, network, and collaborate from upstream to downstream solutions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As the name \u2018<strong><em>Malaysian International Food &amp; Beverage Trade Fair<\/em><\/strong>\u2019 suggests, <strong>MIFB<\/strong> brings together international exhibitors to meet local industry players, creating invaluable opportunities for global exporters seeking to establish business connections within the broader Malaysian market. Through MIFB, international and local F&amp;B players converge to explore innovative solutions and drive industry growth.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>About Constellar<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Constellar is Asia\u2019s preferred partner for convening businesses, curating ideas and creating opportunities for sustainable business growth and global impact. Based in Singapore, we curate and develop influential trade and consumer events for key industries and sectors, connecting people, global marketplaces and networks for sustainable growth. We also manage the Singapore EXPO, Singapore\u2019s largest purpose-built venue for Meetings, Incentives, Conventions and Exhibitions (MICE).<br>Our vision is to be a global leader made in Asia, activating impactful networks to enable cross-industry collaboration and innovation through our holistic portfolio of intellectual property (IP) in the MICE industry. Visit <em>constellar.co<\/em> for more information.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Malaysia\u2019s Premier F&amp;B Trade Show Gears Up to Tackle Industry Transformation with Bold New Programmes and Global Thought Leaders KUALA LUMPUR, 22 JULY 2025 \u2014 With the theme Future-Ready F&amp;B: Serving the Evolution of Trends, the Malaysian International Food and&#8230;<\/p>\n","protected":false},"author":5,"featured_media":9966,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[41,50,69],"class_list":["post-6526","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","tag-constellar","tag-fb","tag-mifb"],"_links":{"self":[{"href":"https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-json\/wp\/v2\/posts\/6526","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-json\/wp\/v2\/comments?post=6526"}],"version-history":[{"count":1,"href":"https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-json\/wp\/v2\/posts\/6526\/revisions"}],"predecessor-version":[{"id":9967,"href":"https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-json\/wp\/v2\/posts\/6526\/revisions\/9967"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-json\/wp\/v2\/media\/9966"}],"wp:attachment":[{"href":"https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-json\/wp\/v2\/media?parent=6526"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-json\/wp\/v2\/categories?post=6526"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/paparazzi.com.my\/newthemepaparazzi\/wp-json\/wp\/v2\/tags?post=6526"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}